In an industry usually dominated by men, women-founded real estate enterprises are making major progress. Though historically, women have had difficulty breaking through the male-dominated real estate industry and securing positions, some businesses are establishing new benchmarks. Female leaders bring unique perspectives and innovative approaches, often creating inclusive work cultures. Apart from this, their accomplishments create opportunities for future generations of women to enter and succeed in the field.

Based out of Mumbai, Maharashtra, and established in 2024, Palacio Homes was founded to revolutionize the premium real estate advisory market. The firm markets itself as a comprehensive one-stop solution for all the various needs of the real estate industry, apart from construction, and specializes in high-value projects over Rs.10 crores. The company provides comprehensive sales and marketing advisory services, including branding, lead generation, and project marketing, and specializes in redevelopment projects for old societies.

“I have worked in the real estate business for 14 years, and during that time I have held prestigious roles including business head, sales head, and CRM head at several prestigious companies. My career adventure started in Pune, where I completed my MBA. My vast expertise has given me a comprehensive grasp of the sector and a solid foundation in achieving economic success in a variety of positions and organizations”, informs Gunja Kumari, Founder of Palacio Homes.

What differentiates Palacio Homes from other players in the market is the fact that the firm gives priority to integrity and ethical transactions. The firm guarantees to its clients only genuine promises and consistently fulfills those obligations.

“From the start of the project to its registration and delivery, we provide unparalleled assistance to our clients. At Palacio Homes, we set ourselves apart from other advisory consultants by offering our extensive knowledge and skills to high-end clients. In order to make sure that our clients feel informed and protected during their transactions, we place a great value on delivering comprehensive information”, says Gunja.

Palacio Homes also takes a targeted approach, investing all of the efforts in a single project at a time. “This ensures that both customers and developers get the undivided attention and superior support they are due. We ensure effective completion of each project by focusing on it for a set period, before moving on to the next one”, adds Gunja.

Overcoming Early Challenges
“It was difficult to close clients and establish ourselves in the first three months. As a new business, we encountered numerous obstacles and ambiguity from our clients. At first, these posed serious difficulties but as soon as we began to produce results, people’s opinions started to shift, and we advanced in our mission. It’s important to remember to believe in oneself & focus on the work. You can succeed in any sector, including real estate, as long as you maintain your commitment and have faith in your skills”, informs Gunja.

In order to provide a comprehensive solution for client’s need, Palacio Homes provides a wide range of real estate development management and advisory services.

Beyond just developing boutique homes, palacio homes focuses on creating luxury, realizing dreams, & leaving enduring legacies

As a leading provider of sales and marketing consulting, the firm offers real estate developers strong assistance with marketing campaigns, branding strategies, and sales tactics. Palacio Homes focuses on society redevelopment, with a focus on Mumbai’s western suburbs in particular. The firm works with several developers and old societies to speed up and simplify the rebuilding process.

“Our first significant assignment in sales and marketing consulting is the Ambit Vista project in Mumbai, which we are now marketing. Even though Palacio Homes is just six months old, we are about to successfully finish this project. Apart from Ambit Vista, we have also finished a community redevelopment project at Jogeshwari, Mumbai”, asserts Gunja.

Championing Gender Diversity & Social Impact
With 60 percent of its workforce being female, Palacio Homes is a firm believer in gender diversity and female empowerment. The organization, which employs about thirty individuals in total, places a high value on recruiting women to foster an environment that is empowering and supportive of others. Palacio Homes actively participates in several activities and collaborates with NGOs to further advance girl child education and other social causes.

The Robust Way Ahead
Palacio Homes aims to pursue collaborative ventures with developers to increase the market share and break into the real estate development space by the end of the year. “We are currently working on an app that will link developers and channel partners with other important real estate sector players on one platform. To simplify communication and teamwork, this software offers all-inclusive solutions to all parties. Looking ahead, our main goal for the upcoming fiscal year is to reach a top line of Rs.200 crore in revenue.

Building a strong revenue foundation is essential to our growth and sustainability as a firm. We will be able to grow our staff and make more real estate development investments if we reach this financial target. We are setting ourselves up for long-term success and industry innovation by focusing on this goal”, concludes Gunja.